Planty is not just a milk alternative; it's a part of customer choices to make a difference. Dive into a world of delicious, nutritious, and sustainable goodness that transcends the boundaries of traditional dairy. With its modern, yet boldly colorful packaging, Planty redefines the milk alternative experience from the moment it meets your eyes.

Crafting the visual identity for Planty was a journey of innovation and imagination. I aimed to encapsulate the essence of this dairy-free revolution while creating an unmistakable brand presence.

In a sea of monotony, Planty stands out with its vibrant bursts of color. Each variant – almond, soy, oat, and more – is uniquely color-coded, making it not only visually appealing but also remarkably easy to identify on the shelf. The vivid hues symbolize the diverse flavors and experiences that Planty offers.

Planty doesn't stop at just appearances; it embodies sustainability in every aspect. The eco-friendly packaging materials used align perfectly with Planty's eco-conscious ethos. This commitment to sustainability is a core part of what makes Planty so much more than just another milk alternative.